Ah the simple doughnut. A ring of dough that is deep fried and then maybe coated in some variety of sugar topping. Simple enough, right? Well, I have news for you. Doughnuts are in as wide a variety of types and flavors as any food you'll see. I ain't just talking about the topping selection either. There is cake and yeast dough types, a nearly infinite variety of shapes and textures, and of course the various toppings, fillings, glazes and so forth. Still, it is not often that we get a base variation on the theme. With that in mind, we examine today's item: the Dunkin' Donut Croissant Donut.
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Nothing says special like a special container...and price. |
The idea of the Croissant Doughnut, or "Cronut" as the food media has termed it seems like a slam dunk. Take the croissant, which is one of the finer baked products to come out of France, and fry the dough up like a doughnut. Voila! The moist flakiness of the croissant paired with the sweetness and robustness of the doughnut. Perfect for your morning coffee or any time. Several bakers claim to have "invented" the Cronut, even as early as the mid 1990s, but it rose to prominence in the public eye a couple of years ago in boutique pastry shops. Now, it has finally hit the mainstream. Let's see how it compares, eh?
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Premium Packaging. Premium Pricing. Rather Pedestrian Appearance. |
I'll be honest, this thing? Does not look all that special. It comes in its own little box that you have to purchase separately from any normal amount of their other doughnuts and costs $2.50 plus tax at my local Dunkin'. Seems they could have made it look a little better than "Kroger Bakery Glazed Doughnut" really. It has that same hexagonal shape as many grocery store doughnuts and that does not scream "premium doughnut". Dunkin' Donuts is not known for the quality of its plain glazed doughnuts, though their cake doughnuts are excellent, but I still might have tried to class it up a bit.
The taste is decent I suppose. Chewier than their usual yeast glazed doughnut, and not really very flaky or light. It does not hearken back to a croissant much, though it is fairly tasty, beating out their regular glazed handily...but not 2.5 times tastier. Their regular doughnuts sell for $0.99 each, less if you buy in bulk. This is good, but not "super premium" good, so the value just isn't there.
On the FACE Rating System, this doughnut gets zero faces. It's fairly tasty, and certainly better than their usual plain glazed offering, but the super high price is just not worth paying outside of "for curiosity's sake". If you are a doughnut fan, give one a try, but I wouldn't expect it to change your standard doughnut consumption habits at all. If they ditch the premium price and bring it into their usual rotation of doughnuts though, it would definitely become a regular in my dozen.